Esa-Pekka Salonen Featured in Apple Ad

Finnish composer and conductor Esa-Pekka Salonen has been an enthusiastic fan of Apple products for a while. In 2012 he helped develop the Orchestra app, designed as an exciting resource to demystify classical music for a new, tech-savy generation. Now he is featured in Apple’s new “Your Verse” iPad campaign. This website shows how the iPad has become an important tool for Salonen as a composer and performer. Alex Ross talks about the …

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